The Zarsoff Bros were intending to apply for the Marketing section of the John Butler Seed Grants that recently became available. Our intention was to apply for some money to pay for a publicity push on the new album. So, we contacted at least five PR companies who specialise in publicity for bands, to ask for a quote so we could submit it with the grant application. We were greeted with stunned silence by most of them. Two promised that they would provide us with a quote, but failed to do so by the grant deadline (in fact, both have not contacted us since). We can only surmise from this behaviour that PR companies are not in this for the business, but to be associated with something Cool. Even after nearly 30 years in the business, the good old Zarsoffs are still considered too left field / controversial / uncool by the powers that be! We can’t even pay somebody to do our publicity! However, we wear this rejection as a badge of honour, as we do booking agents reticence to book us into venues. The Zarsoffs have never compromised their original intention to take the piss out of an industry that takes itself way too seriously, and this latest episode proves we are still the Bad Boys of Australian Rock!